Visual Adaptations for Asahi

Role: Freelance Brand Designer

Key Responsibilities:

  • Campaign Execution: Developed print and digital collateral for the Women’s Rugby World Cup (UK), ensuring the brand’s premium aesthetic was consistent across all tournament touchpoints.

  • Design Adaptation: Tailored global brand assets for European digital and print media, maintaining the clean, minimalist DNA of the Asahi identity.

  • Production & Rollout: Delivered print-ready files and digital-first content, focusing on typographic clarity and high-fidelity output.